Can you migrate my Squarespace blog?

Yes. Blog posts, categories, tags and authors are migrated into Webflow's CMS. We rebuild the blog architecture so your team can publish new posts independently from day one.

Will I lose my Squarespace SEO progress?

Not if the migration is handled properly. We implement a full redirect map, migrate all metadata, and monitor Search Console after launch. Small fluctuations in the first two to four weeks are normal. Rankings typically stabilise within four to six weeks.

Does Squarespace export code I can use in Webflow?

No. Squarespace doesn't export transferable code, so the Webflow site is a full rebuild. We treat this as an opportunity to build with proper component architecture from the start.

What happens to my Squarespace subscription?

You can cancel it once the new Webflow site is live and the domain has been transferred. We help you time the transition so you're not paying for both platforms longer than necessary.

Do I need to rebuild my design from scratch?

Not unless you want to. For migration-only projects, we rebuild your existing design in Webflow as accurately as possible. For migration plus redesign projects, we use the move as an opportunity to build something new.

What about my Squarespace ecommerce or scheduling tools?

Webflow has native ecommerce for straightforward stores. For scheduling or booking tools, we map your current setup to equivalent integrations during the discovery phase. We'll flag anything that needs a different solution before we start.

How much does a Squarespace to Webflow migration cost?

Migrations start from €5,000. You get a fixed-price proposal after the discovery call so there are no surprises. The exact cost depends on page count, content complexity, and which option you choose.

Migrate your HubSpot CMS site to Webflow

We migrate B2B marketing sites from HubSpot CMS to Webflow. SEO-safe, on a clear timeline, and built so your marketing team gets the design control they've been missing.

Book a free 20-min call

trusted by b2b scale-ups across europe

sounds familiar?

The HubSpot CRM is great. The CMS is a different story

Your website is stuck inside a platform it doesn't belong in.

HubSpot is an excellent CRM and marketing automation tool. The CMS was built to complete the suite, not to be the best website platform available.

Every design change needs a developer

HubSpot CMS works within modules and templates. Anything outside what's already been built requires developer involvement. You're not working freely. You're arranging pre-built pieces.

Page speed is hurting your SEO

HubSpot adds overhead. The more features you use, the heavier the implementation. Core Web Vitals scores suffer, and for B2B companies where organic search drives pipeline, that gap has real consequences.

You're paying for features you don't use

If you're mainly using HubSpot as a CMS, you're paying for email marketing, lead scoring, and automation you may already have elsewhere. It's the most expensive part of your HubSpot bill, and it's not even the best website platform available.

The CRM is worth keeping, the CMS isn't

Most teams that migrate to Webflow keep HubSpot for CRM, email, and automation. Webflow connects to HubSpot natively. You don't lose the integration. You just stop paying for a CMS that's holding your website back.

Not all migrations are equal

HubSpot CMS and Webflow are built on fundamentally different models. Here's what that means in practice.

Website structure needs to be replaced

HubSpot CMS uses modules inside templates. Webflow uses reusable components. We audit your existing structure and rebuild it properly in Webflow before we touch anything else.

Content migration

Blog posts, landing pages, and structured content don't transfer directly. We export, clean, and reimport everything into Webflow's CMS with fields and relationships mapped correctly.

Redirects and SEO data

Every URL gets mapped and redirected before launch. All metadata is migrated and reviewed manually per page. Nothing gets auto-generated.

HubSpot CRM integration

Webflow connects to HubSpot natively. Forms, tracking, and contact data keep flowing into your CRM exactly as they do now. We set this up before launch so nothing breaks.

Your two migration options

Design and layout can't be copy-pasted between platforms, so every migration is technically a rebuild. The question is whether you rebuild what you have, or build something new.

Starting from €5k

Exact price scoped after free discovery call

We rebuild your existing HubSpot CMS site in Webflow. Same design, same structure, same content. Just on a platform built for design control and marketing independence.

Full rebuild of your current design in Webflow
All pages and content migrated
CMS architecture for your team
Redirect mapping (every old URL to its new equivalent)
SEO metadata migration
Google Search Console handoff and indexing
Team training and CMS handoff

Your HubSpot SEO doesn't have to take a hit

The biggest risk in any migration is losing the organic traffic you've worked to build. Here's what goes wrong when it's handled badly, and what we do differently.

What a bad Squarespace migration looks like

Redirects skipped, sending visitors and crawlers to 404 pages
Metadata lost or replaced with auto-generated titles
HubSpot tracking scripts not reinstalled, breaking CRM data
Pages set to noindex during build and never turned back on
Internal links pointing to old Hubspot URLs after launch
No post-launch monitoring, so problems surface weeks later

The result: Months of lost traffic, a hit to the pipeline and a slow recovery

What we do instead

Full redirect mapping
Every HubSpot URL gets a 301 redirect to its new equivalent. Built before launch, QA'd after.
SEO metadata migration
Title tags, meta descriptions, canonical tags and Open Graph data migrated and manually reviewed per page.
HubSpot tracking reinstalled
All scripts and form embeds set up in Webflow before launch so CRM data keeps flowing.
Pre-launch crawl
Before the domain goes live we crawl the staging site to catch missing redirects, broken internal links, noindex flags and missing alt tags.
Post-launch monitoring
Sitemap submitted to Search Console on launch day. We monitor crawl errors and ranking movement for two weeks post-launch and fix anything that surfaces.
Realistic expectations
Small ranking movements in the first two to four weeks are normal while Google re-crawls the site. Rankings typically stabilise and improve within four to six weeks.

How a HubSpot CMS to Webflow migration works

Nine steps, four phases. You'll always know what's happening, what's next, and what you need to provide.

PHASE 0

Discovery

Let's figure out what you need

1. Discovery call

20-minute call to understand your setup, goals, and constraints. Then we audit your site: page count, content structure, integrations, CMS usage, and technical complexity.

Your involvement: 20 minutes and a rough idea of what you need

2. Scope & proposal

We audit your site and put together a fixed-price proposal: options, page count, CMS structure, integrations, and timeline. You decide whether to move forward.

Your involvement: Sign-off on proposal.

PHASE 1

Plan

Before we touch anything

3. Kick-off & audit

We go through your site in detail: every page, content structure, integrations, CMS usage, and anything that affects the build. This is where we catch complexity early.

Your involvement: Access to your current CMS, list of integrations, existing brand assets.

4. Content inventory

We map every page and confirm what gets migrated, what gets cut, and what gets restructured. This is also the foundation for the redirect map.

Your involvement: Pages to exclude, any content updates to apply during migration.

5. Migration plan

Full project plan confirmed before build starts. Redirect mapping drafted, CMS architecture defined, timeline locked.

Your involvement: Review and sign-off.

PHASE 2

Build

Where the work happens

6. Design (optional)

We design the new site before any content goes in. You review and approve before we start building in Webflow.

Your involvement: Design feedback and approval.

7. Webflow build

CMS architecture built first, then content populated page by page. For migration-only projects, every page is checked against your existing site for accuracy.

Your involvement: Content approvals, any new assets needed.

PHASE 3

Launch

Go live without the stress

8. SEO & redirect setup

Full redirect map implemented, all SEO metadata migrated, canonical tags set. Pre-launch crawl to catch any issues before the domain goes live.

Your involvement: Sign-off on redirect mapping.

9. QA, launch & handoff

Full QA across devices and browsers. Domain cutover handled by us. Post-launch crawl, sitemap submitted to Search Console, and a CMS training session so your team is fully independent from day one.

Your involvement: QA feedback, domain access for cutover.

How long does a HubSpot CMS migration take?

Website size	Migration only	Migration+ redesign
Small1-5 unique page layouts*	2-4 weeks	4-8 weeks
Mid-size6-15 unique page layouts*	4-8 weeks	8-12 weeks
Larger16+ unique page layouts*	8-14 weeks	12-18 weeks

* We count unique page layouts, not total URLs. A blog with 100 posts is one layout, not 100 pages.
Timelines start from scope sign-off, not first contact.

Common questions about migrating from HubSpot CMS to Webflow

Do we have to stop using HubSpot entirely?

No. Most teams keep HubSpot for CRM, email, and automation. Webflow connects to HubSpot natively so your data keeps flowing. You're replacing the CMS, not the CRM.

Will our HubSpot forms and tracking still work?

Yes. We reinstall all tracking scripts and rebuild your forms as part of the migration. Everything is tested before launch.

Can you migrate our HubSpot blog?

Yes. Blog posts, categories, tags and authors all come across into Webflow's CMS. Your team can publish independently from day one.

What happens to smart content and personalisation?

It doesn't transfer directly. We audit your setup during discovery and recommend the right approach. Simple personalisation usually works via HubSpot's embedded scripts. More complex setups may need a third-

Will our SEO rankings drop?

Not if it's handled properly. For sites with Core Web Vitals issues from HubSpot's overhead, the move to Webflow often improves rankings rather than disrupting them.

How much does a HubSpot CMS to Webflow migration cost?

Migrations start from €5,000. Fixed-price proposal after the discovery call, no surprises.

Can we keep our current domain?

Yes. We handle the domain cutover as part of the launch process.

What if we're mid-contract with HubSpot?

Not a problem. We can build the Webflow site while your HubSpot contract runs out. Most clients start a few months before their renewal date so the transition is clean.

Ready to give your website its own platform?

HubSpot runs your CRM. Webflow runs your website.

Both do their job properly.The discovery call takes 20 minutes. We'll look at your HubSpot CMS site and tell you exactly what a migration would involve, which option makes sense, and what it would cost. Then you decide.